Week 10 - Snapper

Please view the short video about Snapper (click on the Echo link in the left hand panel of Blackboard). How does Snapper's business strategy support the customer problem that it is trying to solve? 

Week 8 - Big Data

This week’s readings concern Big Data and include two short case studies about the use of predictive analytics (Target and LA County). “Big Data” is a term that is used a lot, but what does it really mean? And how might the “Big Data” phenomenon impact on YOUR FUTURE as a worker and a citizen?

Week 7 - Group Project Updates

Hey guys,

This week's blogpost requires each team leader to post an update on their project - you can all contribute your part.

What is the topic and focus company for your group's project?
What analytical framework(s) will your group use?
What is the main challenge you're facing (how do you plan to tackle it?)

Week 6 – Information Architecture & Johnson & Johnson case

Please read the two assigned readings from MISQ Executive then answer the following question: Why might it be useful for an organisation to be aware of what stage it is at according to Ross’s (2003) four-stage model of Strategic IT Architecture competency?  

Week 6 - Extra optional question

Do laptops lower grades? 

This is an optional extra question: Do you agree with this study's findings that using laptops in lectures lowers grades? (Why/why not?)

http://www.theglobeandmail.com/life/parenting/back-to-school/laptops-in-class-lowers-students-grades-canadian-study/article13759430/ 

Week 6 - GlobShop Case

This week's question is about the 2007 Globshop case study about offshore outsourcing by Ranganathan, Krishnan & Glickman. You'll need an hour or so to read it. In your opinion, what was the most significant change made by Globshop in the course of outsourcing its information systems? (Why was this change so important to Globshop?) 

Week 5 - Zara Case

Please read the Zara case study by Gallagher (in Blackboard course resources) and the two sections about Zara in the textbook (chapters 2 and 5).  

In your opinion, what in the main reason for Zara's success in the highly competitive fashion industry? (How easy will it be for Zara to sustain this success?)